Work With
A Legend
38 years. 450+ trophies. Food Network. Travel Channel. An Australian who crossed the Pacific and started beating Americans at their own BBQ game.
Whether you're a content creator, TikTok affiliate, food blogger, or TV journalist — there's a story here worth telling. And products worth tasting.
As Seen On
Your Audience Wants to See This
Championship BBQ content performs. A sauce that wins at the Great American Rib Cook-Off is a hook that writes itself. Here's what we bring to the table.
Product Gift Kits
Receive a curated kit — Barbie Dust rub, Blue Flame Sauce, and Outback Candy — shipped to your door. No purchase required.
Championship Credibility
Your audience gets to see the sauce that beat everyone at the Great American Rib Cook-Off. That's a hook that writes itself.
Affiliate Commission
Earn a commission on every sale you drive through your unique link. No cap, no minimum — just cook, film, and share.
Festival Access
Join us behind the scenes at a national ribfest. Film the booth, the smoker, the trophies — content your audience won't see anywhere else.
Co-Branded Content
We'll cross-post your content to our channels and tag you in front of our BBQ-obsessed audience. Mutual growth, no strings.
Paul's Story
An Australian who crossed the Pacific and started beating Americans at their own BBQ game. That's a story your audience will share.
The Aussom Aussie Product Line
A Story Worth Telling
An Australian who crossed the Pacific in 1988, entered the American BBQ competition circuit, and has been winning ever since. That's the story. Here's what we offer.
Interview-Ready Personality
Paul Mackay is camera-comfortable, quotable, and genuinely compelling — an Australian competing on the American BBQ circuit for 38 years.
On-Camera Demos
Live fire, smoke, and award-winning ribs. Paul can demonstrate competition BBQ techniques on camera for any format — TV, YouTube, or podcast.
Hospitality Background
Former Assistant Director of Food & Beverage for Hilton Hotels. Paul brings a professional culinary perspective that most pitmasters don't have.
Reno/Tahoe Based
Available for local media appearances, tastings, and on-location shoots in the Reno/Sparks/Lake Tahoe corridor.
Sample Drop-Off
We'll bring the food to you. Arrange a tasting at your studio, office, or event — no commitment required.
2025 Season Highlights
10 wins in a single season including Best Sauce at Elkhorn WI (3rd consecutive year) and People's Choice at Nebraska Ribfest.
"The Australian Who Keeps Beating Americans at BBQ"
Paul Mackay left Australia in 1988 with a competition sauce recipe and an accent that raised eyebrows at every ribfest he entered. 38 years later, he has 450+ trophies, a former Hilton Hotels Food & Beverage career, and a 2025 season that produced 10 wins across the country — including Best Sauce at Elkhorn, Wisconsin for the third consecutive year.
He's based in Reno and available for interviews, tastings, and on-camera appearances. We'll bring the food to you.
Schedule a Tasting →TikTok Shop Affiliates Welcome
We're actively recruiting TikTok Shop affiliates to promote our sauce and rub line. Earn commission on every sale you drive — no upfront cost, no minimum. Just authentic BBQ content and real products that your audience will love.
Reach Out to Paul
Tell us who you are and what you have in mind. Paul responds personally within 48 hours.